Kobo, a head in eReading with over 10 thousand customers globally, and the United declares of the united declares Booksellers Organization (ABA) today declared a new collaboration to carry Kobo's world-class eReading foundation to independent bookstores across the United States. By integrating with the nearly 2,000 ABA-member shops, Kobo carries on its effective technique of working with booksellers all over the globe, and This country's independent booksellers grow their ability to discover and provide great flows, in any structure, to their clients.
In collaboration with the ABA, Kobo has developed a exclusive system designed for independent booksellers and their clients. Booksellers will be able to provide a total encounter for their clients along with a complete collection of eReaders, eReading components, and e-books from Kobo's collection of nearly 3 thousand headings. ABA associates will discuss in the income on every sale. The system contains useful training, in-store marketing, marketing, sales, and strategies alternatives to help independents be effective. ABA associates will also be able to provide e-books straight to their clients on the internet. Kobo desires to release with the first 400 bookstores this fall.
"We are very thrilled to work with the ABA and independent bookstores across America to carry an Indie alternative to the eReading industry," said Scott Serbinis, CEO, Kobo. "With this collaboration, we are assured that independents will a outstanding providing for their devoted clients and a speech in the digital modification."
"We are satisfied to provide our ABA associates a aggressive eBook providing solution exclusively designed to fulfill the needs of independent booksellers and their clients," said Oren Teicher, CEO, United declares of the united declares Booksellers Organization. "Through this collaboration with Kobo, independent book shop clients will have access to a wide and different stock of eBooks. Modern visitors want a first-class shopping encounter, both in-store and on the internet, and this new collaboration allows independent booksellers to fulfill the ever-changing needs of customers in a powerful industry."
KOBO – A GLOBAL STANDARD
Since its beginning last year, Kobo has built a global platform of over 10 thousand customers in 190 nations, and one of the biggest eBook shops on the globe with 3 thousand guides, publications and publications with headings which range from the NYT top seller record, the best new produces, Indie Next List and Bestseller List headings, and over a thousand no cost guides with headings in 60 'languages'. With one of the biggest content online on the globe, a range of leading eReaders available in 7 'languages', no cost eReading Applications, and the recently released self-publishing system, Kobo Writing Life – Kobo has a rich eReading environment and a exclusive win-win way to the industry.
THE READ FREELY COMMITMENT
Kobo and the ABA discuss essential principles that are based in the love of studying. The ABA and its independent book shop associates present recently found headings to visitors, as well as support independence of conversation, knowledge, and programs that motivate studying. Kobo's Study Easily viewpoint can handle an open foundation and adopting of industry requirements to ensure that individuals own the guides they buy and are never secured to one system or service. Additionally Kobo offers no cost eReading apps so individuals can see ideally at any time, anywhere from a system they already own. With Kobo, customers can easily look through and shop from the Kobo eBookstore and instantly synchronize their collection across most popular gadgets such as iPad, iPhone, Android operating system, Mac, PC, and mobile phones, as well as all Kobo eReaders.
"This partnership signifies a tipping point for independent booksellers around the world and Kobo is leading the way," said Serbinis. "We expect to quickly bring our unique offering to independents globally."
THE BOOKSELLERS' CHOICE
In less than three years since the company was founded, Kobo has developed a successful turnkey solution that enables a wide variety of retailers – both large and small – to capitalize on the eReading growth occurring around the world. First-class brick-and-mortar booksellers like Indigo, Fnac, WHSmith, Mondadori, Collins, Future Shop/Best Buy, Target and others have taken advantage of what has become known as Kobo's "Playbook" to quickly introduce eReading to their customers and ultimately creating new streams of revenue by making eBooks more accessible around the world. Through the partnership with ABA, Kobo adds to this network nearly 2,000 independent bookstores that will be able to take advantage of Kobo's unique services, including one of the largest content catalogs available today and line-up of accessible eReading devices and free eReading applications."This partnership signifies a tipping point for independent booksellers around the world and Kobo is leading the way," said Serbinis. "We expect to quickly bring our unique offering to independents globally."