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Customer e-books revenue improved by 366% in 2011


The Marketers Organization (The PA) has today released its Research Yearbook 2011 of publishers' revenue, which shows that consumer e-book revenue improved by 366% this year.
Other best parts for 2011 from the Research Yearbook are:
  • All electronic types covering e-books, audiobook downloading and on the internet subscribers included 8% of the complete invoiced value of revenue of guides this year, up from 5% in 2010.
  • Customer e-book revenue are now equivalent to 6% of consumer actual publication revenue by value;
  • 13% of educational and professional publication earnings came from electronic products;
  • Overall electronic revenue grew by 54%;
  • Total actual revenue of school guides (excluding ELT) improved by 6% to £271m.
  • 41% of earnings earned through move – with Eastern & Southern region Japan and Central & Southern region America, especially South america, showing the most effective growth performance;
  • The combined revenue of electronic and actual guides reduced by 2% to £3.2bn;
  • Average publication prices dropped by 1.3% (compared with an yearly UK rate of blowing up of 4.47%).


Richard Mollet, Chief Executive of The Publishers Association, said:

"Across stories, non-fiction, kid's and educational guides, the story of the year is a decrease in actual revenue almost being paid for for by a powerful efficiency in electronic.

"For many years now publishers have spent in advancement in e-books and services and this is being demonstrated in the significantly mixed economic climate for guides in the UK.

"However, on the internet trademark intrusion is significantly making its presence felt for writers and publishers and that is why we continue to call on government and other stakeholders in the electronic economic climate to work with us to do more to deal with it, and to ensure that the UK's e-commerce efficiency is as powerful as it can possibly be.

"That said, actual guides remain the format of choice for many British visitors, underlining the ongoing importance of a powerful "high street" industry.

"And again, British posting revealed its strength in the international marketplace, with educational and educational institutions / British language coaching guides leading the field in British publishers' move efficiency."

The PA Research Yearbook 2011 is available to buy in full from The Marketers Organization website, www.publishers.org.uk, and for the first time The PA is pleased to offer the option of purchasing individual areas.

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